Privacy Policy

Privacy Policy

At Soufit Labs Nutrition, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, and protect information when you visit our website, create an account, place an order, contact us, or otherwise interact with our services.

By using our website, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

Depending on how you interact with our website, we may collect the following information:

• Personal information: Name, email address, mobile number, billing address, shipping address, and other contact details.
• Order information: Products purchased, order details, transaction status, delivery information, and related customer-service communications.
• Account information: Login credentials and information associated with your customer account, where applicable.
• Payment information: Payment-related information required to process your transaction. Payment details may be processed directly by our authorised payment service providers.
• Communication information: Information you provide when contacting us through email, phone, WhatsApp, contact forms, or other communication channels.
• Technical information: IP address, browser type, device information, operating system, approximate location, referring pages, and website activity.
• Usage information: Pages visited, products viewed, searches, interactions, and other information about how you use our website.

2. How We Use Your Information

We may use the information we collect to:

• Process and fulfil your orders.
• Process payments and prevent fraudulent transactions.
• Arrange shipping and delivery of products.
• Create and manage customer accounts.
• Provide customer support and respond to enquiries.
• Send order confirmations, shipping updates, and other service-related communications.
• Improve our products, website, services, and customer experience.
• Understand website usage and customer preferences.
• Send promotional communications where permitted and where you have provided the necessary consent.
• Display relevant advertising and measure the performance of our marketing campaigns.
• Detect, prevent, and investigate fraud, abuse, security incidents, or other unlawful activity.
• Comply with applicable legal, regulatory, tax, accounting, and governmental requirements.

3. Payment Information

When you make a purchase, your payment may be processed through an authorised third-party payment gateway.

We may receive information such as payment status, transaction reference, and payment method details necessary to confirm and manage your order. We do not intend to store complete debit card, credit card, banking, or other sensitive payment credentials on our servers.

Payment information is handled according to the applicable policies and security practices of the relevant payment service provider.

4. Cookies and Similar Technologies

Our website may use cookies, pixels, tags, and similar technologies to improve functionality, remember preferences, understand website usage, measure advertising performance, and provide relevant marketing.

These technologies may be provided by Soufit Labs Nutrition or authorised third-party service providers.

You can manage or restrict cookies through your browser settings. However, disabling certain cookies may affect some website functionality.

5. Analytics and Website Performance

We may use analytics and measurement tools to understand how visitors use our website and how we can improve it.

These tools may collect information such as pages visited, session activity, device information, approximate location, referral sources, and interactions with the website.

Where applicable, these services may include tools provided by third parties such as Google or other analytics providers.

6. Advertising and Marketing

We may use advertising and marketing platforms such as Meta, Google, and other authorised advertising partners to promote our products and measure the effectiveness of our campaigns.

These platforms may use cookies, pixels, or similar technologies to understand interactions with our website and help us deliver or measure relevant advertising.

We do not sell your personal information to advertising companies.

7. Promotional Communications

If you provide your contact information or otherwise consent to receive marketing communications, we may contact you about products, offers, promotions, launches, educational content, or other updates from Soufit Labs Nutrition.

Marketing communications may be sent through email, SMS, WhatsApp, phone, or other permitted communication channels.

You may opt out of promotional communications at any time by following the unsubscribe instructions provided in the communication or by contacting us.

Please note that you may continue to receive essential service-related communications, such as order confirmations, payment updates, delivery notifications, and important account information.

8. WhatsApp and Other Communication Channels

If you choose to communicate with us through WhatsApp or another third-party messaging platform, your communication may also be subject to that platform's own privacy policy and terms.

We may use information shared through these channels to respond to your enquiry, provide customer support, process orders, or provide relevant service communications.

9. Sharing of Information

We may share personal information with trusted service providers where reasonably necessary to operate our business and provide our services.

These may include:

• Payment gateway and payment processing providers.
• Courier and logistics partners.
• Website hosting and infrastructure providers.
• Customer-support and communication platforms.
• Analytics and advertising service providers.
• Technology and software service providers.
• Professional advisers, where reasonably required.

These service providers receive only the information reasonably necessary to perform their respective services.

We may also disclose information where required by applicable law, regulation, legal process, court order, governmental authority, or where necessary to protect our legal rights, customers, website, or business.

10. Business Transfers

If Soufit Labs Nutrition or substantially all of its assets are involved in a merger, acquisition, restructuring, sale, financing, or similar business transaction, personal information may be transferred as part of that transaction, subject to applicable law.

11. Data Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration, disclosure, or destruction.

However, no website, online transmission, or electronic storage system can be guaranteed to be completely secure. You should therefore understand that transmission of information over the internet carries some inherent risk.

12. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including fulfilling orders, providing customer support, maintaining business records, resolving disputes, preventing fraud, and complying with legal or regulatory requirements.

When personal information is no longer required, we may securely delete, anonymise, or otherwise dispose of it in accordance with applicable requirements.

13. Your Privacy Rights

Depending on applicable law, you may have rights regarding your personal information, including the right to request access to, correction of, or deletion of certain personal information.

You may also have the right to withdraw consent for certain forms of processing or opt out of promotional communications.

To make a privacy-related request, please contact us using the contact details provided below. We may need to verify your identity before processing certain requests.

14. Children's Privacy

Our website and products are not intended to be directed specifically toward children.

We do not knowingly collect personal information from children in violation of applicable law. If you believe that a child has provided personal information to us improperly, please contact us so that we can review and take appropriate action.

15. Third-Party Websites

Our website may contain links to third-party websites, applications, payment services, social media platforms, or other external services.

We are not responsible for the privacy practices, security, content, or policies of third-party websites or services. We encourage you to review their respective privacy policies before providing personal information.

16. International Data Processing

Some of our technology, payment, analytics, advertising, hosting, or other service providers may process information on servers or systems located outside India.

Where personal information is transferred or processed outside India, we take reasonable steps to ensure that such processing is carried out in accordance with applicable legal requirements.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website, services, technology, or applicable legal requirements.

The updated Privacy Policy will be published on this page with the revised effective date. We encourage you to review this page periodically for the latest information.

18. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal information, please contact the Soufit Labs Nutrition team using the contact details provided on our website.

We value your trust and are committed to handling your personal information responsibly and transparently.